by Adrian Barker August 21, 2020 40 Comments
They’re finally here! I’m really proud to present seven brand new NATO straps to the B&J shop. I struggled with the new name for these guys, but since they are the result of a number of upgrades to our previous NATO straps, I’ve gone for NATO 2.0.
Before introducing our brand new style of strap, let’s go over the past favourites that have been through the 2.0 refresh! Our Grey, Black, New Bond and Vintage Bond Seatbelt nylon straps are as soft and comfortable as ever, but now include more contemporary, circular heat-sealed buckle holes for added strength and a thinner, but still solid, buckle pin. NATO 2.0 also includes the addition of the full Bark & Jack logo engraved on the bottom steel keeper.
We’ve teased you with enough Instagram shots, the Broad Weave has landed! This is our take on the single-pass NATO strap. Broad Weave comes in three colour options: Bronze - combining a weave of sandy and grey browns, Arrods - a deep, rich green in combination with a lighter olive hue and finally, Blueberry - jet black woven with a classic navy blue. These straps are perfect for those weightier, taller watches that can feel cumbersome on traditional two-piece NATOs. The Broad Weave’s hefty construction allows even the chunkiest of watches to sit comfortably on-wrist while also adding a pop of colour.
I’ve put a lot of work into these new straps and I think you’re going to love them - I can’t wait to hear what you think.